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How to choose the right customer service email automation platform for your business

Email Automation for Customer Service

It can help you and your business automatically send instant, personalized responses to customer emails and triage a wide assortment of requests to the right team within few seconds. However, with such a large number of customer service email automation players in the market, it can often seem impossible to identify the customer service email automation platform solution that works for your business.

From pre-built integrations to Natural Language Processing to enterprise-grade security, a cutting-edge, ready-to-use customer service email automation platform has a comprehensive list of cutting-edge ready-to-leverage features.

These are but a few of the most important points that you should look for when selecting the right customer service email automation platform for you:

1. Advanced Natural Language Processing

An enterprise-ready customer service email automation platform uses advanced Natural Language Processing to understand customers in their language. It deploys email bots with multilingual capabilities that keep on learning more languages every day

An enterprise-ready customer service email automation platform uses advanced Natural Language Processing to understand customers in their language. It deploys email bots with multilingual capabilities that keep on learning more languages every day

2. Easy Channel Integration

An enterprise-ready customer service email automation platform offers omnichannel support and is easy-to-integrate with Exchange Web Service, Gmail, or Outlook 365 in a few, simple clicks.

It offers omnichannel support and is easy-to-integrate with Exchange Web Service, Gmail, or Outlook 365 in a few, simple clicks.

3. Easy Backend Integration

An enterprise-ready email automation engine quickly integrates into any core software with or without using APIs to enable the bot to have more in-depth customer insight for classification and routing.

It quickly integrates into any core software with or without using APIs to enable the bot to have more in-depth customer insight for classification and routing. It integrates with most of the commonly used enterprise software like Genesys, Guidewire, Salesforce, UI Path, SAP, and more.

4. Enterprise-Grade Security

An enterprise-ready email automation engine ensures that all communication is encrypted using AES 256-bit encryption at both transmission and rest.

It ensures that all communication is encrypted using AES 256-bit encryption at both transmission and rest. You may host the solution on cloud or completely on-premise — it lets you define access controls for utmost data security and GDPR compliance.

5. Rules Engine

 An enterprise-ready email automation engine allows you to set custom rules and workflows for exception cases.

It allows you to set custom rules and workflows for exception cases.

6. Audit Trails and User Access Rights

An enterprise-ready email automation engine lets you keep track of the changes made to your bot and retrieve data as and when required to ensure compliance and control at all levels.

It let you keep track of the changes made to your bot and retrieve data as and when required to ensure compliance and control at all levels.